Services · Full service

Every employer branding service in one place.

As the region's first specialised employer branding consultancy, we build and deliver complete employer branding strategies, from assessing where you are today to tracking results. We bring over 10 years of experience.

01 · Research

Internal and external research

Research is the first and essential step. Before any strategy, we want to know how you are seen by the people who already work for you and by those you want to attract.

The findings become the foundation for the strategy, the EVP and every activity that follows.

Internal

The voice of your employees: what keeps them, and what would drive them away.

Employee satisfaction measurement

Internal employer brand through employees' eyes

Identifying problems and priorities

Employees' wishes for benefits and activities

External

How candidates and the labour market see you, and where you stand against others.

Perception of your employer brand

Public opinion and target group analysis

Labour market and trends

Global best practice

02 · STRATEGY

Employer branding strategy

We create a detailed employer branding plan and strategy, from short-term tactical projects to long-term development, all grounded in research data.

Brand architecture built on your employees' vision

Tactical and long-term development plans

Communication plan for candidates and employees

Visual identity concept, aligned with your corporate brand

03 · EVP

Employer Value Proposition

Your EVP is what makes you unique as an employer. We define it on the basis of research, so that it is authentic and clearly sets you apart from the competition.

Differentiation pillars of your employer brand

EVP messages for different target groups

Validating the EVP with your employees

Application across all channels, from job ads to onboarding

04 · Implementation support

We turn strategy into tangible results.

Our team runs projects from start to finish and sets clear metrics for each one, so you can track results at every step.

Attracting candidates

Career page

Presence at university career centres

Job fairs and conferences

Influencer partnerships

Content and communication

Social media channel strategy

Video production

Public relations campaigns

Activating internal EB ambassadors

Employees and culture

An effective onboarding process

Internal training and workshops

Internal events and team building

Internal activities and benefits

How we work together

Four steps, one team.

STEP 01

Intro meeting

We get to know your goals and where your employer brand stands today.

STEP 02

Research

Internal and external, so decisions are based on data.

STEP 03

Strategy and EVP

A clear plan, messages and priorities, aligned with your goals.

STEP 04

Implementation and measurement

We deliver the activities and track results against the agreed metrics.

FAQ about our services

Research, strategy and EVP – in brief.

What is an Employer Value Proposition (EVP)?

An EVP is the set of values a company offers its employees in return for their work and commitment: the answer to why someone should work for you. A good EVP is authentic, research-based and clearly distinguishes you from other employers.

What is the difference between internal and external research?

Internal research shows how your current employees see you: how satisfied they are, what keeps them and what would drive them away. External research shows how candidates and the labour market see you and where you stand against other employers.

Why does research come before strategy?

Without data, a strategy rests on assumptions. Research shows where your employer brand stands today and what really matters to your target group, so the strategy and EVP solve real problems.

Can we engage you for just one service?

Yes. We take on short-term tactical projects, such as research alone or a career page, as well as long-term employer branding strategies.

Not sure where to start?

Let's start with research.

In an intro meeting we assess together where your employer brand stands today and propose the next steps.

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